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Heap

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Dec 7, 2020

The Point of Product Analytics Is Revenue

And don’t you forget it At Heap, we spend lots of time talking about analytics. If you view our pages, you’ll quickly see the many advantages we bestow on teams: you can answer endless questions! Know what users do in your product! Collect behavioral data without relying on engineering! Pinpoint moments of friction in your…

Product Analytics

6 min read

The point of product analytics is revenue
The point of product analytics is revenue
Product Analytics

6 min read


Mar 19, 2020

Product Analytics is Useless. Let’s Fix That.

The tool is not the action. Here’s a dirty little secret: Product Analytics is useless. It’s strange, right? After all, we’re a Product Analytics company. We literally built a tool that delivers product analytics in a new way. Recently, though, we’ve been looking at the analytics landscape and making some…

Product Management

6 min read

Product Analytics is Useless. Let’s Fix That.
Product Analytics is Useless. Let’s Fix That.
Product Management

6 min read

Heap

Heap

31 Followers

The only digital insights platform that illuminates hidden opportunities to delight your customers and move key metrics at scale. Learn more at heap.io.

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